3×3 Growing Oilseed Rape
Collaborative industry campaign with 3 companies (Monsanto, BASF & Yara) aimed at helping farmers and agronomists understand and address the challenges in growing OSR and providing farmers with solutions.
- Develop a website to use as a vehicle for engagement with farmers, agronomists, customers and key stakeholders growing OSR
- Engage and associate with the brand and project understanding why the 3 companies have come together and what the objectives are
- Provide a platform to offer a solutions-based approach for growing OSR from start to finish
- Become a knowledge centre providing practical information for growing OSR and how to maximise the potential of the crop
Using our expertise in web development, we developed a website using the latest technology and design to create a user-friendly and engaging website for farmers and agronomists. Creating areas for each of the 3 companies to add their own advice and content, we also created areas for farmers to engage with in-field profiles and blogs as well as an area for farmers to leave their comments.
A highly engaging website with 3 companies displaying their knowledge and advice to farmers and agronomists about growing OSR. Content and data styled in an attractive way increasing visitors engagement.